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Facebook has acquired a new and unusual application
18 October 2017, 12:54 | Clyde Nash
CREDIT Courtesy of tbh
Over the past nine weeks the program has been downloaded over 5 million times, and the daily number of active users exceeded 2.5 million.
It is also in the buzz that now the four creators of the tbh app Bier, Erik Hazzard, Kyle Zaragoza and Nicolas Ducdodon - will join Facebook's Menlo Park headquarters while continuing to grow their app with Facebook's cash, engineering, anti-spam, moderation and localisation resources. Last month, the app hit the top of Apple's free downloads chart in the App Store.
Certain prewritten compliments like "Could win an Olympic gold medal for their eyeliner game" are present in the app as possible answers.
The terms of the deal were not disclosed, but according to TechCrunch, the cost was less than $100 million since it will not require regulatory approval.
Sounds like a win-win situation for Facebook and TBH.
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Like other messaging apps including Yik Yak, Secret, and Sarahah, tbh's users can interact with each other anonymously, making it desirable among teens. A user is notified if they are selected as who "does the most ..." or is "the biggest underdog", and the user who made the choice is kept anonymous. For any further need, you can take notes.
Anyone older than 13 can use the app, but TBH targets teens and their social networks, asking first-time users to select their high school grade and to identify their school or college.
As with its purchase of Instagram, which has recently mimicked several of competitor Snapchat's features, Facebook appears intent on capturing the new ways that young people are communicating online. "Most of all, we were compelled by the ways they could help us realise tbh's vision and bring it to more people", "tbh" said.
"When we met with Facebook, we realized that we shared numerous same core values about connecting people through positive interactions", the tbh team said in a statement.
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